Around the World
No company can afford to ignore global opportunities and global competition. Today’s marketing landscape must include attention to serving clients from diverse geographies, establishing a global footprint, and translating your brand experience for local cultures.
Multilogue Marketing’s founder Jan Smith has helped clients forge global connections since day one of her career. She holds an MBA in international marketing, and has traveled the world interviewing top executives, government leaders, and scientists to learn about their long-term technology visions. She has developed transatlantic custom publishing programs, fundraising efforts, and educational and business exchanges.
Global marketing requires a nuanced understanding of the work involved in establishing, nurturing, and stewarding complex partnerships. it takes care and attention to detail, as well as the ability to inspire and motivate teams to master new skills and understand changing needs in multiple locales.